Nature’s Own Soft White Keto Bread is saving the keto world one slice at a time. For carb-starved keto fanatics, this campaign promises they can stay on track—and kick the cravings for good—with the help of this hero.
Writer: Anna Rose Mason
AD: Michelle Sensale
Investing can be confusing and overwhelming. Schwab Investing Themes changes that and allows people to invest in what they believe in. With 40+ unique and customizable themes, investors can select stocks based on their passions and interests.
To engage a new generation of investors, Schwab opted for an innovative experience to grab the attention of new investors. After scanning the QR code on these artful murals in popular LA, NYC, and Chicago markets, participants travel into immersive, vibrant, 360 Augmented Reality worlds based on the theme.
Writer: Anna Rose Mason
AD: Cassie Kite
Scottish Rite for Children doesn’t just achieve greatness in pediatric orthopedics. They define it. This campaign brings the excellence of the innovative, cutting-edge hospital to life.
Writer: Anna Rose Mason
AD: Peter Everitt
Gas South is the highest-rated natural gas provider in Georgia. Their secret to success? The OnePrice Plan. One price, every month, every season. It's as dependable as... well, you'll see in the Cornhole spot.
CW: Anna Rose Mason
AD: Kate Jeffereys
Stocking up for the end of the world, or prepping for your 12 year-old’s birthday bash? Either way, Costco’s got you covered.
AD: Anna Rose Mason & Gaëlle Gachelin
CW: Anna Rose Mason & Gaëlle Gachelin
Awards:
CMYK Top New Creatives #58 Silver Medal
“Best Copywriting” at Temerlin Advertising Institute’s Portfolio Night 2018
P3, portable protein packs, are a clean snack option for those on the go. This campaign emphasizes the beauty and success of three snacks landing in the same package. The best things really do come in threes.
AD: Anna Rose Mason & Gaëlle Gachelin
CW: Anna Rose Mason & Gaëlle Gachelin
Awards:
ADDYs Gold Magazine Advertising 2020
“Best Concept” at Temerlin Advertising Institute’s 2019 Portfolio Night
Diptyque is a luxury candle brand based in France. If their candle is burning, there’s an aura of elegance added to your life.
AD: Anna Rose Mason & Gaëlle Gachelin
CW: Anna Rose Mason & Gaëlle Gachelin
Awards:
ADDYs National Silver: Animation/Special Effects 2020
ADDYs District 10 Gold and Judge’s Choice: Animation/Special Effects 2020
ADDYs Dallas: Silver Animation/Special Effects 2020
As if 2020 weren’t dark enough, this evocative coffee table book explores darkness from every angle. In addition to the depicted spreads, we concepted, wrote, and designed the entire 240-page coffee table book.
Writer: Anna Rose Mason
Designer: Rani Vestal
Awards:
ADDYs Dallas: Gold Book Design 2021